Best Twitter Apps For Marketers (And How to Use Them Cleverly)
As a Marketer, you need to know everything about your target audience that will give you the insights necessary to make you effective in solving their problems, fulfilling their desires and giving them what they really wanted (and even giving them what they didn’t know they wanted).
As technology advances, marketers now have tools and applications that help create a marketing intelligence using convenient, quick, inexpensive and easily accessible methodologies.
Below is a compilation of the best Twitter Apps for Marketers and how to use them creatively to connect with your target crowd.
Best Twitter Directories and User Search Tools
You can’t sell to your potential customers if you don’t know where they are, who they are or what they’re really thinking. Find your target market segments and engage with them using Twitter Directories and User Search Tools.
Twellow and JustTweetIt
Directories categorizing tweeple by interests and occupation.
TwellowHood
Twellow’s local tweeple finder. Great if your target market is geographically-limited.
Twittie Me
Search for users that fit your criteria, then Post your Twitter profile and use mind control tricks to get them to follow you.
Twitdir
Search for words (that describe your target audience – e.g., “virtual assistant”, “alcoholic”, “single parent”) in names, usernames, locations and/or descriptions, then stalk follow them.
Once you’ve found them, monitor their tweets and find out their hot buttons – so you’ll know which ones to press to elicit a purchase.
Twitter Apps for Asking Questions
Find out what makes your target audience tick. What keeps them up at night? What ticks them off? What are they struggling with? What problems do they have that you may be able to solve for them? The answers are all there – if you know where to look for and how to really listen.
Lazy Tweet
Engage your target audience by posting your marketing-related (but user-oriented) questions to “@lazyweb” or “@lazytweet”. Put the other way around, you can answer questions from tweeple about your business/product/expertise!
Twitter Answers
Follow QNA then send a DM to ask a question. Make sure to watch out for questions about your product/industry/topic of expertise. Answering them could help establish you as a Market Leader in your Tribe.
Cool Twitter Tools for Conducting Polls.
Marketing Research has never been this easy!
Straw Poll
Create and answer polls. Find out what your target audience think.
Twitter Polldaddy
Create a poll and send it to your followers. Easy peasy!
Twittpoll
Join relevant twitter polls. After 24 hours you’ll receive the results in your Twitter account.
Get a Customized Twitter Background for your Profile.

Stand Out

Stand Out
Twitter is a useful tool for brand-building, so make sure your Twitter background communicates your image and makes you stand out.
Twitter Backgrounds
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EasiSell.com
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Twitter Patterns and Tweet Backs
- On a non-existent budget? Get Free Do-It-Yourself Twitter Backgrounds and design patterns from these sites.
Make Sure You’ve Got Your Hand on The Pulse of Your Target Market!
TwitScoop
Find out what’s hot – in real time.
Twitter Search
Search for the latest trends on Twitter.

GeoChirp
Best Twitter Apps to Monitor Your Brand
Can you imagine being able to eavesdrop every time there’s a conversation about you, your company/business, your products, or about the latest screw ups of your competitors?
Well, now you can.
Use the following Twitter Apps to monitor your brand, company name, product, or what people are saying about a relevant keyword. Perfect for getting valuable customer feedback.
Great Twitter Apps to Build Your Following
Twitter tools that help targeted relationship-building and boost the number of your followers.
Hummingbird Twitter Pro Tool
Build a targeted, responsive, and continually growing number of followers within a short time.
AutoPilot Tweet
Comprehensive Twitter Marketing Software for $39.99
My List Strategy
Automatically Extracts Leads & Traffic From Sites You Don’t Own
Find Twitter too Time-Consuming? Automate Some of Your Tweets
TwitterFeed
Set up RSS Feeds of relevant blogs (i.e., your business blog) to automatically tweet updates on your Twitter account. This will automatically notify your followers every time you publish a new blog post.
Social Oomph
Schedule recurring tweets, auto-follow those who follow you, send auto-DMs to new followers,and you can even outsource the management of your Twitter account to your Virtual Assistant.
Twit Response
Having a product launch, upcoming seminar, book release? Setup a scheduled tweet to automatically notify your followers.
Promote Yourself On Twitter
TWIBS
Get your Business Listed and get found by interested people.
Twittad and Magpie
Place advertisements on people’s Twitter profiles.
Twittertise
Promote yourself with shortened and trackable links. Find out which of your links are getting clicked, and how much.
Twitter Marketing Resources
Educate Yourself About Proven Ways To Use Twitter as Part of Your Marketing Mix.
Learn from the Twitter Pros who discovered how to use Twitter to make money online, generate new customer leads and boost sales:
Related Posts
If you want to learn more about how to make Twitter work for your business, check out these cool links from other Tweeps:
50 Ideas on Using Twitter for Business
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